2
Slide 01 · Cover
Supporter movement, translated into club competition.
FootRivals turns daily walking into a weekly football table. Fans back a club, earn results through their steps, and chase a better finish than rival supporters every gameweek.
Football-first fitness
Habit-forming fan engagement
Sponsor-ready weekly loop
Global#08
League#02
Club#01
10,875
steps
Win · 3 pts
D
3k W
8k
3k W
8k
W
D
L
W
D
1
3
Slide 02 · Problem
Supporter attention drops sharply outside matchday.
Most fitness apps are solo and generic. Most fan products are content-led and passive. Clubs are missing a repeatable off-matchday mechanic that creates identity, routine, and competitive behavior every week.
Wellness tools lack club identity
Generic step goals do not feel tribal, seasonal, or emotionally linked to supporter behavior.
Fan engagement is too matchday-heavy
Engagement spikes around fixtures, then flattens. There is limited daily reason to return.
Clubs need reusable challenge formats
Sponsors and fan teams need simple mechanics they can theme, repeat, and understand without teaching a new game.
Slide 03 · Solution
Use football language to make movement feel meaningful.
FootRivals converts Apple Health step totals into football-style daily outcomes: loss, draw, or win. Those outcomes roll into live weekly tables, streaks, and recaps. Fans already understand form, standings, and final whistles, so the product explains itself fast.
1
Walk
Daily step totals sync from Apple Health.
2
Score
0–3000 = loss, 3001–8000 = draw, 8001+ = win.
3
Contribute
Your results push your club and your fan rank upward.
4
Return
Fans come back for standings, streaks, recap, and rivalry pressure.
Slide 04 · How It Works
A weekly competition loop built from a simple daily action.
Choose a club
Supporters pick one club identity and carry that choice through the season.
Sync daily steps
Apple Health provides the movement data already generated on iPhone.
Earn W / D / L
Each day becomes a football result instead of a generic step target.
Climb live tables
Fans see global, league, and club standings throughout the week.
Finish the gameweek
The weekly cutoff creates one shared final table and a clean recap moment.
Slide 05 · Why Fans Care
It turns walking into tribal status, not admin.
Identity
Fans are not logging steps for themselves only. They are backing a club.
Rivalry
Progress only matters because someone else can finish above you.
Form & streaks
Daily outcomes create visible momentum: wins, draws, losses, unbeaten runs.
Live status
Rank movement is legible at a glance, giving fans a reason to check back.
Weekly closure
Each gameweek ends with a final whistle and a recap, not an endless feed.
Slide 06 · Why Clubs Care
It creates a repeatable fan engagement mechanic outside fixtures.
Habit-forming touchpoint
Supporters can engage daily, not just when content or fixtures drop.
Campaign-friendly mechanic
Weekly tables and thresholds make sponsor and activation briefs easier to package.
Clear supporter value
The reward is simple: help your club finish above rivals this week.
Slide 07 · Product Today
The product is already more than a concept deck.
FootRivals already ships the core supporter loop. This is not a speculative feature set; it is an operating product with a defined weekly system.
Already built
- Pre-auth onboarding and guest mode
- Club selection and supporter identity
- Apple Health step syncing
- Daily W / D / L conversion
- Global, league, and club leaderboards
- Win streak and unbeaten streak tracking
- Weekly recap flow
- Widgets, live activity, and notifications
Live product loop
Weekly reset Sunday 23:59 UTC
Global
#7
League
#2
Fan
#1
Win Streak
4
Slide 08 · Engagement Loop
The product drives repeat opens because the week has shape.
Mon–Fri
Daily movement
Fans chase a better result today than yesterday.
→
Through the week
Standings pressure
Tables, streaks, and rival movement keep the loop alive.
→
Sunday
Final whistle
The week resolves with a final position and recap.
→
Next week
Start again
A new table resets the challenge without needing new onboarding.
Slide 09 · Partnership Opportunities
There are clear commercial and club-led extensions.
Club activations
Seasonal or match-linked supporter movement pushes tied to club identity.
Sponsor-backed challenges
Thresholds, tables, and recaps create clean branded touchpoints.
Private club leagues
Controlled supporter cohorts, ambassador groups, or campaign-specific leaderboards.
Rewards and unlocks
Later extensions can tie status, rewards, or premium surfaces to supporter activity.
Slide 10 · Contact
Looking for a club, commercial, or activation partner.
If you want to explore supporter engagement, sponsor activations, or club-led competition formats, get in touch.
Partnership conversations
- Club digital and fan engagement teams
- Commercial and sponsorship teams
- Activation and campaign partners